Pinterest Boards of Hope

At Pinterest, I led the writing on the first GTM for Shopping. During the COVID-19 lockdown, I came up with an idea to help small businesses get through these difficult times.

For budgetary reasons, this idea didn't get produced. But it's still one of my favorite pieces since it shows how my creative process works—think humans first!

00

Additionally, here are some B2B videos that outperformed expectations.